Areas of Excellence

SMU's Areas of Excellence are university-level competencies that leverage interdisciplinary approaches to solve challenges for society. The organizing themes for the three Areas of Excellence include:

  • Analytics for Business, Consumer and Social Insights
  • Financial Markets and Institutions
  • Innovation & Entrepreneurship

Each Area of Excellence (AoE) focuses on real problems and opportunities. The scope is bigger than any one school, research project, centre, institute, or degree programme.

Each Area of Excellence creates value for a diverse range of stakeholders through integrating:

  • Multidisciplinary Research
  • Teaching & Knowledge Transfer
  • Outreach & Collaboration
 

Click 'Learn More' to explore these Areas of Excellence.

Analytics for Business, Consumer & Social Insights

Big data is the new norm of and the capabilities of new technologies make new insights possible. Our interdisciplinary focus on analytics is detailed in the diagram below.

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Financial Markets & Institutions

Financial markets are vital to enabling business creation and expansion. SMU hosts 17 competencies and real-world test beds related to financial markets.

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Innovation & Entrepreneurship

In global markets, innovation is the foundation of economic growth and entrepreneurship provides the necessary mobilization for economic value creation. SMU hosts 14 competencies plus real-world test beds related to innovation and entrepreneurship

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Last updated on 2 May 2013.

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